In a society where people expect things to materialize instantly, many would be entrepreneurs expect the same, as it relates to success. However, in today’s podcast, founder of RYSE Media, Jay Jackson discusses how his view of entrepreneurship has evolved over the years and provides tips for the next generation of entrepreneurs. “Some people dream of success, some people wake up and work hard at it every day,” he says.
With the insurgence of social media and the desire for instant gratifications, Jay finds that many people aren’t willing to put in the work required to be successful. “When you see a successful person, aspiring entrepreneurs often don’t understand the steps it took to get them there,” Jay says. Growing up, he often idealized the wrong people and was headed down a different path until he found a mentor who changed his perspective. The process of fulfilling his dreams by founding his own magazine wasn’t easy, “Early on, I realized the importance of consistency. I try to pass that value along to my team members and people I mentor.”
Jay believes that aspiring entrepreneurs should take the responsibility for their own empowerment and build doors, if necessary. “When I speak at high school and colleges, students often tell me they don’t encounter many entrepreneurs. Through sharing my story, I believe it empowers them a bit more,” he says. While many of the students idolize basketball players, they fail to realize the work behind the glitz and the glamour. “We’re living in a generation that wants everything instantly. But I think at the core, [my company] tries to expose people to success and the process to becoming successful,” Jay remarks.
As for Jay, his key to success is consistent and authentic innovation. “My team is young; the average person is around 25 years old. I’m always tapping them for ideas on how to engage and inspire through our content.”
What are tips you’d like to pass on to the next generation of entrepreneurs? Send us a tweet @WiseNapkin with your answer!